My Role: Creating interactive programs that enhance the customer's experience with our Brand and facilitate an enjoyable experience on the Lingoda learning process. Optimization of user funnel, design system, landingpages, web experience.
Web & UI/UX design
Web & UI design
Creation of more than 200 Landingpages. Product, campaign, marketing pages. Re-design and application of new branding to all existing pages and creation of new ones. Working together with copy-writes, marketing designers, CD/AD and web developers.
Tools: Figma, Photoshop.
Creation of main wireframes and possible structure following the specifications requested in the brief.
Building prototype from wireframes and lo/high-fi designs for UX and user tests.
Full mobile optimisation.
Creation of lo/high fidelity design mockups ready to develop